I missed CROX ...

I was so busy working on one of Impacta's product release yesterday that I totally forgot that CROX was reporting yesterday. Either way, I wouldn't have bought into earnings, but at least I would have had some limits in for this morning. Remember that post about CROXs at COSTCO, that big o'display of CROX placed in the non-premier side of the store? Well I went by COSTCO again the other day and that display has been quartered in size and still in the same crappy spot with apparently lots of inventory left. Believe me, the North West is one of those laid back, let's always dress like we're relaxed areas and so if CROX ain't thriving here, I can't imagine how they would be thriving in more fashionable areas of the United States.

Anyhow, CROX guided lower than expectations and so the world is punishing it today. The interesting thing now if you look back at that posting I was talking about, CROX is heavily held by fund managers so there will be massive (I think) sell off of CROX. Finerman and friends will probably not stick around with this one ... add that with the macro catalyst (weak economic data from today, etc.) and you've got a nice put play. Right after this post I might do a little shopping myself ;P

--Kevin